NFA Pitch Series
The NFA Pitch Series is an all film-related pitching event intended to bring filmmakers and the Ghanaian film ecosystem to the attention of investors, broadcasters, distributors, sponsors and platforms around the world for potential collaborations, sponsorships, investments, sales and advertising opportunities. The Business of film is an important activity in the ecosystem. Without a platform that connects projects down the value chain, projects struggle and may die. The NFA Pitch Series proposes to close the gap by introducing well-packaged projects within the Ghanaian film ecosystem for investments and other opportunities. There will be three (3) pitch sessions every four (4) months within a given year. Ghanaian film businesses will be asked to submit their film-related projects for assessment and selection. Maximum six (6) projects/applicants will be selected to pitch per session. Selected filmmakers/applicants will be taken through a short workshop on pitching projects to investors, sponsors, distributors and broadcasters. On the pitch day, the project team will make a pitch with the goal of closing a deal. The processes from project selection to the main pitch day will be recorded for digital, virtual broadcast on television and other digital online platforms. This is intended to strategically reach international investors.
Overall Objectives of the Pitch Series
- Evolve a dynamic, economically self-sustaining film industry in Ghana
- Promote the creation of a conducive business environment for the local production, distribution, exhibition and marketing of films
- Promote and facilitate high-quality local production to appeal to a global market
The Project Details
- Project Definition
Just as the name suggests, the NFA Pitch Series is a series of pitching sessions created to attract potential investments into the Ghanaian film spaces. The project elements are as follows
- The Virtual Event
The ongoing Covid19 pandemic has challenged the presentation of several traditional events across the world. The NFA Pitch Series will not be an exception. The event is designed and developed with more virtual/digital features and functionalities. Instead of a more traditional event with a major focus on audience patronage to a particular event space, the Pitch Series will be a digital event with a few traditional components. The target audience will have the liberty to join the pitch sessions live, digitally as well as traditionally. The virtual event promises to be very interactive and engaging regardless of the physical location of an audience. All live digital streaming technicalities will be explored to ensure the audience have the best experience and encounter with presentations of different projects in the Film industry ecosystem
- Qualified Applicants
Filmmakers with projects under any aspect of the Film Industry ecosystem are qualified to apply. Projects submitted may be at the green (idea conception), production, post-production or distribution stage. Therefore, projects may include, feature films, documentary, animation, games, distribution infrastructure, casting agency etc. Applicants must ensure that the project is Ghanaian owned or has about 60% Ghanaian ownership
The event is expected to happen 3 times in a given year. The maiden event is scheduled tentatively for the last week of July 2020. Applicants deadline for submission is on the 30th June 2020. Selected applicants will be taken through a 5-day training session to prepare them for the pitch day. Project documentation will be repackaged and sent to investors for an initial engagement prior to the pitch day. Each selected applicant will have 10mins maximum to pitch on the pitch day. The Audience will have overall 30 mins maximum to ask questions.
- Key Funding Stakeholders/ Target audience
The primary target audiences include financial investors, corporate sponsors, broadcasters, distributors and the general public in selected countries across the African continent.
- Project Structure
For the purposes of implementation, the project is structured under pre-event, main event and post-event.
- Applications and Submissions
- Project selection
- Training of Selected applicants
- Selected Project repackaging and submission to key Investors
- Pitch day
- Investor Engagement/ Closing Deals
To apply, please fill the form below and submit. Deadline for submission is 30th June, 2020.